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Ice Age will be Free-to-Play Online

Bigpoint, an online game developer, is working with Twentieth Century Fox Consumer Products to create an online game, “Ice Age Online,” based on the Ice Age film franchise. The game will be free-to-play online and incorporate the film franchis

The game will be free-to-play online and incorporate the film franchises’ most popular characters. “Ice Age Online” will launch alongside the premiere of Ice Age: Continental Drift in July.

“We’re excited to work with one of the most successful film franchises of all time,” says Heiko Hubertz, chief executive officer and founder, Bigpoint. “We’re equally happy to begin working with Fox on this project and are eager to give Ice Age fans another way to enjoy the fun they’ve had at the movies.”

“Video games and film have an organic connection, and the online game space offers virtually limitless creative opportunities to extend the cinematic experience and the Ice Age brand,” says Jeffrey Godsick, president, Fox Consumer Products. “Bigpoint, the market-leading pioneer among online video game companies, is the natural choice for us to partner with in building the world of ‘Ice Age Online.’”

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