HIT Entertainment announced a deal with Betty Crocker Fruit Flavored Snacks to launch Thomas the Tank Engine-themed fruit flavored snacks in food aisles this spring. The snacks will hit U.S. stores this June with strawberry, grape, orange and cherry flavors.
“High quality and tasty options are as important to us as they are to the parents of all Thomas & Friends fans,” says Gabriela Arenas, vice president of the U.S. consumer products Thomas division at HIT Entertainment. “We are therefore thrilled to have the opportunity to work with General Mills, one of the largest and most trusted brands out there, to bring Thomas & Friends-themed fruit flavored snacks to families.”
