Hasbro Launches Global G.I. Joe Promotion

An online avatar contest has begun at Hasbro's GIJoe.com, where fans can win an action figure in their likeness. Paramount Pictures' and Spyglass Entertainment's G.I. Joe: The Rise of Cobra hits theaters on Aug. 7.At GIJoe.com, visitors are invited to &qu

April 6, 2018

An online avatar contest has begun at Hasbro's GIJoe.com, where fans can win an action figure in their likeness. Paramount Pictures' and Spyglass Entertainment's

G.I. Joe: The Rise of Cobra

hits theaters on Aug. 7.

At GIJoe.com, visitors are invited to "join the team" and create a G.I. Joe or Cobra avatar, resembling a 3.75-inch action figure. Then fans are encouraged to tell the story of the character they created. Thirty-nine of the best characters and bios will win a 3.75-inch action figure, created in their own likeness.

The contest is available in Australia, Canada, France, Germany, Mexico, New Zealand, the U.K. and U.S.

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