An initial line, targeted to tweens, will be available later this year and will include Cheeri (not squared to show spirit), Twirl (not squared to dance), Scarlett (not squared to bug you) and Giggles (not squared to be silly).
The Squaredy Cats brand is popular on social networks such as Facebook and Twitter, and also has its own blog.
Redasign Studio also represents Garanimals in licensing.
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