HIT Entertainment has entered into a broadcast and licensing representation deal with Super RTL for the new CG-animated series “Angelina Ballerina: The Next Steps.”
The German channel has acquired 80x13 episodes, which is aimed at kids ages 4 to 7, and will launch on the Toggolino preschool slot on Super RTL in spring 2011. Under the licensing representation agreement, Super RTL will manage the rights for Angelina Ballerina consumer products, home entertainment and publishing in the German market. The agent will also support the launch of Mattel’s new Angelina Ballerina toy product line in fall/winter 2011, which will include play sets, figures, dolls and plush.
“We’re delighted to have entered into a licensing representation agreement with Super RTL for the German market,” says Jon Owen, senior vice president of HIT Brands Global. “Fall/winter 2011 will be a key, exciting time for Angelina as we see the Super RTL deals support Mattel’s much anticipated new consumer product launch.”
A new style guide has been produced to fully support the new CG-animated look and will be available to all licensees.
In other HIT news, the company recently released a new Barney app called Barney’s Super-Dee-Duper Fun Day! for the iPhone and iPod touch. It is available now at the Apple App Store for $1.99.