Paws has announced a slew of new licensees around the world for the Garfield brand. New partnerships include:Aurea for a bi-monthly Garfield magazine in Italy;Blues Clothing for a range of leisurewear, sleepwear and underwear for girl’s, ladies and

April 6, 2018

1 Min Read

Paws has announced a slew of new licensees around the world for the Garfield brand. New partnerships include:

  • Aurea for a bi-monthly Garfield magazine in Italy;

  • Blues Clothing for a range of leisurewear, sleepwear and underwear for girl’s, ladies and junior’s in the U.K. and Eire;

  • Body Dream for men’s, women’s and children’s apparel in South Korea;

  • Dillman Farms for fruit butter spreads, preserves, jellies and fruit toppings in the U.S.;

  • HBS Group for Garfield pasta and noodles in South Africa;

  • Hi-Flyer Food for use of Garfield characters in a promotional campaign for KFC restaurants in Benelux;

  • Jiangmen City Binqi Foods for a wide range of candies and chocolates to be distributed at convenience stores throughout Asia;

  • Mobiu Servicos de Tecnologia Movel for a customized cell phone featuring pre-loaded Garfield content, such as wallpapers and ring tones, in Brazil;

  • Multipet for dog and cat toys in the U.S.;

  • Nara Homedeco for a variety of homewares in South Korea including sleeping bags, rugs and duvet covers; and

  • O.D.M Design & Marketing for Garfield watches in various Asian countries.

“Garfield,” first published in 1978, is the world’s most widely syndicated comic strip.

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