A contest featuring Rio merchandise is running on the Little Debbie website through Sept. 30, with prizes including a home entertainment package with LCD TV, Blu-ray and signed artwork; Blu-ray players, Rio body board, beach ball, stationery set and one Rio plush character.
In addition, Little Debbie will promote the sweepstakes with Little Debbie/Rio displays in 6,000 supermarkets across the country; sweepstakes information printed on select Little Debbie snacks; TV commercials; social media support; and some stores are offering free Little Debbie products with the purchase of the Rio Blu-ray or DVD.
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