Target Entertainment secured a multi-region broadcast deal with Nickelodeon for Chapman Entertainment's "Fifi and the Flowertots." Target Entertainment holds international TV rights for all episodes of the show.
The preschool series will broadcast in more than 150 countries around the world, most notably Europe, including Benelux, Scandinavia, Germany, Spain and Italy; the Middle East; Asia, including India; Africa; Latin America and New Zealand. The deal marks the first time the show will be seen in some key territories, including Spain.
"We are very proud or our loveable flowertot series," says Andrew Haydon, commercial and financial director at Chapman Entertainment. "Since launch, Fifi has continued to bloom and through this fantastic deal with Nickelodeon, we can bring fiddly flower petal fun in 2011 to children in new territories around the world."
Target Entertainment added two sales executives to support the expansion of "Fifi and the Flowertots." Imrun Islam was appointed Senior Sales Executive, looking after Spain & Portugal, Eastern Mediterranean, Africa and Benelux; and Kanwal Hayer also was named Senior Sales Executive, responsibility for Russia & CIS, the Middle East, Israel and Asia.