Endemol has appointed Juliana Algañaraz as general manager of Endemol Brazil.
Algañaraz comes from Fox Brazil where she served as operations and productions services director.
During her 16-year career in television Algañaraz has held numerous senior positions including executive producer at Channel 13 in Argentina and production manager for Discovery Networks Latam. In March 2009 she took the role of director of content at Casablanca Group before joining Fox Brazil in June 2011.
In her new role, Algañaraz will report to Martin Kweller, Endemol’s creative director and operations director for Latin America. Kweller and his team have had their remit extended to include Endemol Brazil following their success in growing Endemol’s business in Latin America.
Since launching in early 2009 Endemol Brazil has undergone a period of sustained growth, selling local versions of Endemol hits including “Extreme Makeover: Social Edition,” “Deal or No Deal” and “The Money Drop,” as well as locally created reality show “Amazonia.”
“I am excited to join the Endemol team, knowing that its programs are viewed by many millions of people around the world every day,” says Algañaraz. “It is a huge challenge, but one that I am happy and confident to take on.”
Rio-based joint venture Endemol Globo will continue to operate as a separate business under the leadership of managing director Monica Athayde.