magazine, licensed by Mattel, on April 4.
Egmont has six girls titles currently in the market:
Barbie, Disney Princess, Go Girl, Tinkerbell, Animal Cuties
We Love Pop
magazines. The monthly
will be aimed at girls ages 7 to 12.
“Monster High is a bona fide phenomenon and we are extremely excited to welcome this leading girls brand into our portfolio,” says Debbie Cook, director of magazines, Egmont U.K. “Our partnership with Mattel reaffirms Egmont’s position as the ideal magazine partner for brands looking to communicate with the pre-teen audience.”
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.