We have asked industry executives with specific industry experience and an interest in broader licensing issues to be on the board and would like to take this opportunity to thank them all for agreeing to do so. They are
Mattel Brands Consumer Products Europe
, Start Licensing
, Hit Entertainment Plc
, Kidz Entertainment ApS
, 4Kids Entertainment International
, Woolworths Plc
, BBC Worldwide
, Wesco Limited
, Fremantle Media Licensing Worldwide
, NPD Group Europe
, Super RTL
Patricia de Wilde
, Gazebo France
Jean Philippe Randisi
, MTV Networks International
, Warner Brothers Consumer Products SA
In this issue we find out more about LazyTown, the hot new concept from Iceland, we talk to the RAF about bringing a historic brand to market, we learn just how big the market for licensed products is and we bring you a comprehensive review of Brand Licensing 2004.
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