twofour54 will present its pre-school property “Driver Dan’s Story Train,” produced by 3Line Media in association with twofour54 Abu Dhabi, at MIP-TV. The series currently airs on Cbeebies in the U.K., and recently signed deals across multiple categories.
Broadcasters currently airing “Driver Dan’s Story Train” include U.S. pre-school channel Sprout, Australia’s ABC TV and Baraem, Al Jazeera’s Children’s Channel’s pan regional pre-school channel.
U.K. Toy partner Golden Bear will launch its first toy line this summer. Universal Pictures International Entertainment will produce DVDs for both the U.K. and Australian markets.
Global master publishing partner Macmillan Books launched their initial range of Driver Dan books last September. More than ten new Driver Dan titles are due to publish this year.
BBC Worldwide Magazines will feature Driver Dan’s Story Train in CBeebies Weekly and Animals magazine later this year. U.K. toy maker MV Sports will launch an imaginative range of wheeled Driver Dan’s Story Train toys next year.
Driver Dan’s Story Train is an imaginative, entertaining and engaging show that introduces young children to the wonder of storybooks. UK-based licensing and merchandising agent Andrew Kerr of Aoh!K Commercial, represents Driver Dan’s Story Train.
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