Disney Consumer Products is offering kids a variety of character-themed products, including backpacks, supplies and clothing for back-to-school.This year, backpacks, school supplies and bedding from DCP are featuring Toy Story 3 (Buzz Lightyear, Woody and

April 6, 2018

1 Min Read

Disney Consumer Products is offering kids a variety of character-themed products, including backpacks, supplies and clothing for back-to-school.

This year, backpacks, school supplies and bedding from DCP are featuring Toy Story 3 (Buzz Lightyear, Woody and Jessie), Disney Fairies and Princess, Phineas and Ferb and Cars. The products are available now at Disney Stores. Other character-inspired school supplies, including folders, notebooks and journals, are being stocked at mass retailers such as Toys"R"Us, Walmart and Target.

In apparel, DCP has launched D-Signed, exclusively at Target. The line, featuring Sonny Munroe from "Sonny with a Chance," includes graphic tees, skirts, dresses, pants, necklaces and bags. The range retails from $4.99 to $19.99. At Walmart, a Hannah Montana apparel, accessories and beauty collection ($3 to $19.99) is in stores. In addition, Macy's is rolling out a Disney Fairies- and Princess-themed girls' clothing line, retailing from $38 to $40.

Also, a number of non-perishable food offerings will feature Disney characters on fruit crisps, applesauce, yogurt and more.

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like