
Products will include play sets, plush, dolls, party supplies, food and apparel. Many items are available now with roll out continuing through 2013.
"Jake and the Never Land Pirates" is a music-filled interactive treasure hunt. Products available include a pirate ship and a full bedding set.
The "Doc McStuffins" animated series premiered in March. It follows the adventures of a 6-year-old who heals toys in a playhouse clinic. Fittingly, toys available at retail in a doctor’s bag set and a talking doll that comes to life with the touch of a stethoscope.