Discovery Communications and Celestron announced a North American deal for a line of electronics and optical gear under Discovery Expedition, the official lifestyle brand for Discovery Channel.

Celestron, a leading designer and manufacturer of telescopes, binoculars, spotting scopes, weather stations, microscopes and related accessories will create products for outdoor enthusiasts.

“We are excited to add this new line of telescopes, weather stations and microscopes to our continuously growing Discovery Expedition brand," says Elizabeth Bakacs, vice president, Discovery Channel Licensing, “Celestron has a true grasp for what the outdoor enthusiast needs to explore their environment and with these unique and engaging products, we feel we can bring the Discovery Channel to life and further enhance the consumer's overall experience with nature."