Dimensional Branding Group has been selected to represent Kindermusik International—a music and movement program for young children. “Kindermusik licensed products will help expose children to music and movement, which will help prepare them for preschool and kindergarten, and cognitive, social, and emotional life learning,” says Michael Dougherty, CEO of Kindermusik International. The Kindermusik licensing strategy will focus on product for kids in the specialty, mid-tier, department store, and mass channels in the following categories: toys and games, musical instruments, bath, paper and party goods, furniture, room and wall decor, children’s apparel, and interactive.
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