English language titles of the first three e-books in the series include Color-Me Early Concepts: Caterpillar's Colors, Color-Me Adventures: Find that Dragon and Color-Me Stories: Picture Day. The e-books are scheduled to appear in the iTunes App store in January 2012, followed by Android releases later in the year.
“We see digital devices as another canvas for kids to share their originality and creative ideas,” says Warren Schorr, director of licensing at Crayola. “Everything about our e-books and story apps actively engages children in reading and creating as they interact with the stories. Ruckus Media Group has helped us bring our e-book vision to life in a way that parents would expect from the Crayola brand.”
“What’s intriguing about this partnership is the strength of the brands and our ability
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