Coca-Cola Adds Co-Branded London 2012 Line

Coca-Cola has been sponsoring the Olympics since 1928, but for the first time it will launch a co-branded Olympic merchandise collection for London 2012. The range will launch to the general marketplace in early 2012 in targeted countries around the world

April 6, 2018

Coca-Cola Adds Co-Branded London 2012 Line
TLC_20coke_20logo.jpg

In addition to Coca-Cola’s licensing initiative, the company will develop co-branded sports related products with Powerade. To create a point of difference at retail, special style guides have been developed for both programs.

The Licensing Company represents Coca-Cola's licensing initiatives in the U.K.

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.