Last year, Turner CN Enterprises, the network’s licensing counterpart in EMEA, acquired the LazyTown brand and committed to produce a new series of the Icelandic kids TV series, which is aired in more than 170 countries.
The new announcement marks a deepening of that existing relationship, and will provide opportunities for the brand throughout North America.
“CNE runs one of the most successful licensing teams in the country and we are extremely happy to now have access to the expertise
LazyTown Enterprises and Cartoon Network are showcasing LazyTown in booths 6852 and 6446, respectively, at Licensing Expo this week in Las Vegas, Nev.
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