“The personalities of the highly-stylized and unique characters featured in the Zoobles toy line have been brought to life by imaginations of the fans who collect them in droves,” says Pete Yoder, vice president, consumer products North America, CNE. “Our partnership with Penguin will now give us a great opportunity to expand the Zoobles experience through a variety of rich, content-based stories and imaginative, interactive guides and activity books.”
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