William Lamb Footwear and International Greetings have recently joined the licensing program for Chapman Entertainment's Little Charley Bear.
William Lamb Footwear will launch shoes, sandals, trainers, slippers, 3-D slippers, boots, Wellingtons and jelly shoes in fall/winter 2011.
International Greetings will roll out art packs, poster art sets, chunky crayons and coloring wheels in spring 2012.
Preschool series "Little Charley Bear" will launch this January on CBeebies.
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