Cartoon Network Enterprises signed a multiyear deal with Franklin Sports for Ben 10 sporting equipment, balls, youth sports sets, yard games, flying discs, and footbags in the U.S. and Canada, with product expected on shelf in specialty and mass-market retail outlets in spring 2008. In March, CNE announced similar partnerships for Ben 10 with Huffy, Bravo, and Bell Sports, and product is currently on shelf.