Disney Consumer Products is launching a new line of tween merchandise inspired by "Camp Rock,” the Disney Channel original movie set to launch on June 20. Beginning June 15, Target stores nationwide will carry the largest selection of &quo

April 6, 2018

1 Min Read

Disney Consumer Products is launching a new line of tween merchandise inspired by "Camp Rock,” the Disney Channel original movie set to launch on June 20.

Beginning June 15, Target stores nationwide will carry the largest selection of "Camp Rock” products including electronics, apparel, accessories, footwear, home décor, books, fashion dolls and stationery.

Future plans for "Camp Rock" merchandise include an expanded line of electronics, apparel, accessories, home décor and stationery. The majority of the products will be ready just in time for the back-to-school season and will continue to grow through spring 2009 when the merchandising program will extend into other retail channels.

"Camp Rock,” featuring the Jonas Brothers, premieres on Disney Channel and will air over successive evenings on ABC-TV, on cable channel ABC Family and online at Disney.com.

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