Brandgenuity to Represent Harlequin

Romance publisher Harlequin Enterprises Limited has tapped Brandgenuity as its exclusive licensing agent, looking to expand the brand into gifts, collectibles and other merchandise."We are thrilled to be working with Harlequin, a brand that encompass

April 6, 2018

Romance publisher Harlequin Enterprises Limited has tapped Brandgenuity as its exclusive licensing agent, looking to expand the brand into gifts, collectibles and other merchandise.

"We are thrilled to be working with Harlequin, a brand that encompasses excitement, inspiration and, best of all, romance," says Adina Avery-Grossman, managing director at Brandgenuity. "Through extraordinary licensing partnerships and brand-right products and experiences, we hope to transport Harlequin beyond books and further into the lives of women who love to read."

Harlequin prints more then 110 titles per month, many of which have spent time on the

New York Times'

bestseller lists—232 weeks in total in 2009. The publisher is a wholly owned subsidiary of Torstar.

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