April 6, 2018
DAY 1: TUESDAY, OCT. 16
All Day: Marussia B2 super car on display at the JELC/BER stand, B105All Day: Rocket Licensing hosts Annoying Orange challenge to win annual prize, G0059:00: WWI Tommy visits the Imperial War Museums stand, B10510:00-12:00: BBC presenter Kate Humble presents her new beauty range at the Brands with Influence Stand, B11511-11:30: Costume Character Parade in the Central Aisle of the Show Floor11-15:00: Chairman of the British Origami Society Mark Bolitho will provide interactive origami demonstrations at the SCMG Enterprises stand, F07512:00: Characters from CreaCon’s “City of Friends” perform stunts at the front entrance13-13:45: Licensing Academy Keynote Speech: Kevin Eastman, original co-creator of the Teenage Mutant Ninja Turtles and Rich Magallanes of Nickelodeon13-15:00: “Strictly Come Dancing” star Russell Grant will promote his new dance fitness routine Zalza at the DCD Publishing stand, F12814-15:00: R&B group Stooshe stops by the Hasbro stand to promote the new Furby, D02014:10-14:55: CPLG will screen clips from Despicable Me 2, the new Care Bears series, “Skylanders” and the Tour de France, registration required, D05015:00: Rowing gold medalist Lt. Pete Reed of the Royal Navy will talk about his wins and show off his medals at the Royal Navy, Army & Royal Air Force stand, G110
DAY 2: WEDNESDAY, OCT. 17
All Day: Marussia B2 super car on display at the JELC/BER stand, B10510:15: Twentieth Century Fox Consumer Products samba marching band performs on the Show floor and in the Screening Suite10:00-13:00: Brian Brady, canine welfare trainer and star of the ITV reality show “For the Love Dogs,” will be on hand along with a furry friend in the Battersea Dogs & Cats Home stand, B10812:00: Polar historian David M. Wilson will talk about the legacy of the R.F. Scott brand at the Performance Brands stand, E04512:00: Partners of the new deal for Everything’s Rosie books will be on hand at the V&S Entertainment stand, E12013-13:45: The Licensing Academy Big Interview with Ralph Strauss, head of strategy and brand management at FIFA14:10-14:55: CPLG will screen clips from Star Trek, “Rabbids” and the Marylebone Cricket Club, registration required, D05014:30: An Introduction to the Brazilian Licensing Industry at the Licensing Academy. Interview with David Diesendruck of Redibra moderated by License! Global editorial director Tony Lisanti17:30-19:30: LIMA 2012 BLE Global Networking Party, registration required
DAY 3: THURSDAY, OCT. 18
All Day: Marussia B2 super car on display at the JELC/BER stand, B10513-13:45: License This! Finale hosted by Richard Hollis, licensing sales director, consumer products, BBC Worldwide
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