U.S. non-profit Healthy Child Healthy World has appointed Brand Central as its retail business development agency.
Brand Central will develop retail destinations focused on information and healthy products for families. The agency is currently in negotiations with a number of key retailers in categories, including food and beverage, home improvement, health and beauty and toys.
Healthy Child Healthy World joins Brand Central's other clients; The Kellogg Company, Jarden Outdoor Solutions, Dr Pepper Snapple Group, Necco, Gaiam, Mark Burnett Productions and HIT Entertainment.
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