Bradford Licensing announce its newest partnership with Whatever It Takes, a global “awareness-raising” and fundraising program launched by the 21st  Century Leaders Foundation. The Whatever It Takes gallery of celebrity artwork features unique messages of hope from Giorgio Armani, David Bowie, George Clooney, Ewan McGregor, Nicole Kidman, Penelope Cruz, Minnie Driver, Sir Roger Moore, Lucy Liu, Coldplay, Ozzy Osbourne, Eminem and Katy Perry, and donates 100 percent of its net profit to the charity.

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