The kids' menu includes a Cartoon Network lunchbox with a selection of items such as sandwiches, jellies, yogurts and drinks. The meals come with a free piece of fruit, an activity sheet and crayons. A "Pick and Mix" option is also available at 35 in-store restaurants, where kids can choose five food items for their lunchbox.
"We're incredibly excited to be continuing our relationship with such a successful U.K. retailer," says Graham Saltmarsh, licensing director for the U.K. at Turner CN Enterprises. "Working with BHS on the launch of the Cartoon Network Kids Corner initiative, is a key part of our ongoing commitment to drive the presence of our brands in-store."
In 2009, BHS launched a Ben 10 promotion that saw an increase on all related merchandise. The retailer
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