The Betesh Group Partners with Innova Group

Innovo Group Inc. signed a license agreement with The Betesh Group, in association with its Generation Company division, to produce and sell handbags and small leather goods, including belts and wallets, for men and women under the Joe’s brand.

April 6, 2018

Innovo Group Inc. signed a license agreement with The Betesh Group, in association with its Generation Company division, to produce and sell handbags and small leather goods, including belts and wallets, for men and women under the Joe’s brand. The deal is pending approval by Innova’s shareholders of a proposed merger to acquire the Joe’s and Joe’s Jeans brands and related marks from JD Holdings Inc.

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