Brand licensing and consultancy firm The Beanstalk Group has set its foot for the first time in Asia, opening the doors to its first office in Hong Kong.

The agency plans to market its brand portfolio—Ford, Jaguar, Land Rover and Samsonite—to the Asian marketplace. The Hong Kong office will be led by Josephine Law as the group's director of brand development in Asia. Previously, she was the global licensing director at Byford International.