BeachMint officially began shipment of product on Dec. 26.
Each BeachMint brand is backed by a celebrity or established brand designer. StyleMint features exclusive product designed by Mary-Kate and Ashley Olsen, JewelMint is a collaboration between actress Kate Bosworth and stylist Cher Coulter and ShoeMint, which just launched a partnership with actress Rachel Bilson, features shoes manufactured by Steve Madden.
“The explosive growth of the BeachMint brands since the launch of JewelMint in October 2010 has been unbelievable,” says Josh Berman, chief executive officer of BeachMint. “Creating an international membership has been an internal goal since the company’s inception, but with the demand from our fans outside the U.S., we decided to expand into Canada before 2012 as a first step of our international expansion.”
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