BabyTV is partnering with agents worldwide to expand its licensing and merchandising programs.

Recent agreements include Paris Arabesques for France, Max Licensing for Turkey, Popcorn for Portugal, Pro Entertainment for Argentina, Brazil and Uruguay and P&L Global Network for the rest of Central and Latin America. In addition, Bright Group International has been appointed publishing agent for several major territories including the U.K. 

“BabyTV is a truly global brand and all the unique and award-winning content and IP broadcast on the channel is owned by BabyTV. We very much look forward to working with our agency partners and further expanding our consumer products retail program across the world,” says Ralf Kies, director of licensing and merchandising for BabyTV.