Marvel has announced its U.K. line of licensed products associated with the forthcoming film, Avengers Assemble (released as The Avengers domestically), most of which will launch at retail this month. The lines include collectible toys, dress up, clothing and accessories that feature the classic super heroes.
Master toy licensee Hasbro has created a line of action figures and role-play products; LEGO has created a range of build-and-play models and mini-figures to recreate movie moments; and International Greetings has launched an Avengers A5 notebook.
In the apparel sector, Rubies has created a range of Avengers kids dress up, already available for each of the super heroes; Junk Food has designed retro Avengers t-shirts for both adults and kids; New Era has produced baseball caps; and TV Mania has designed two t-shirts featuring all the super heroes together.
For grown-up Avengers enthusiasts, PDP Mobile has created iPhone covers, while Dorling Kindersley has published The Avengers Ultimate Guide to Earth’s Mightiest Heroes.
The film, Avengers Assemble, opens in the U.K. April 26.