Alligator Books will produce a range of Me to You products and books for young children, including sticker sets, regular and jumbo-sized coloring books, activity pads, carry-along sets, artist pads and magnets. The new line will launch in June targeting U.K. retail and the mass market.
"We're confident that Me to You will be another great addition to our portfolio of licensed brands," says Andrew H. Rabin, publishing and sales director of Alligator Books. "The charming and illustrative artwork will appeal to many young children and should also attract adult consumers who have grown to love Tatty Teddy."
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