The initial game release will be featured as a collector's edition and will include a Tull hamster in a new color scheme. It will retail for $34.99. Gamers will be able to go on an adventure, featuring 35 levels, with Special Forces hamsters (Stonewall, Sergeant Serge, Rock'O and Rivet) and Ninja Warrior hamsters (Yama, Azer, Drayko and Thorn).
"Kung Zhu is on a trajectory to achieve the same level of incredible acclaim and success as the original Zhu Zhu Pets," says Natalie Hornsby, vice president of marketing at Cepia. "We're seeing this new property create new fans, and this video game just adds fuel to the fire through its employment of the brand's core elements."
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.