7-Eleven Begins ‘Iron Man’ Promotional Campaign

7-Eleven Inc. ramps up its 2008 Slurpee season with the company’s first major promotion of the year—a month-long campaign, currently available in stores, leading up to the opening of Iron Man on May 2. Four multi-image, three-dimensional Sl

April 6, 2018

7-Eleven Inc. ramps up its 2008 Slurpee season with the company’s first major promotion of the year—a month-long campaign, currently available in stores, leading up to the opening of

Iron Man

on May 2. Four multi-image, three-dimensional Slurpee cups utilize multiple frames from the movie to enhance the action effect. The stores are also offering a collectible mug and three spoon-straws with detachable figurines.


 


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