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Discovery Launches STEM-Focused App

Discovery has launched the “#MINDBLOWN” app, its latest offering as part of the #MINDBLOWN series of STEM-focused products for children.

The app allows users to learn more about five targeted topics of interest–Animals and Dinosaurs, Space and Planets, Humans, Machines and Robotics and Our Earth–via videos, AR technology and interactive games.

“STEM learning is at the heart of Discovery’s core company values, and the #MINDBLOWN brand has allowed us to reach a younger audience of curious fans,” says Matt Bonaccorso, director, marketing and digital products, Discovery. “#MINDBLOWN dovetails with Discovery’s mission of creativity and curiosity, and now with the app we are able to deliver a unique, interactive experience to a global audience of kids.”

The “#MINDBLOWN” app is available for download on the App Store.

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