2021 marks the 50th Anniversary of athletic brand Starter, owned by Iconix Brand Group. To mark the occasion, the Starter brand has launched a partnership with Zara, part of the Inditex Group, to develop and sell a capsule collection for spring/summer 2021.
“I am delighted to see the iconic global Starter brand and the powerhouse that is Zara come together for this exciting partnership which will provide the Zara customer with a fashion-forward take on American heritage sportswear at its best,” says Daisy Laramy-Binks, managing director, Iconix Europe.
The multi-category collection for spring/summer 2021 to mark the 50th celebration will include pieces including women’s T-shirts, a vest dress, crop top, shorts, joggers, a reversible bucket hat and a bodysuit. The color story will encapsulate hues of pink, white and the Starter brand’s signature blue.
The collection is now available on Zara.com and in select stores internationally.