Wrangler Launches Collegiate Collection

“My first pair of jeans were Wranglers, and I've been wearing them ever since,” says Quinn Ewers, quarterback, Texas Longhorns. “I’m excited to be an ambassador for Wrangler’s Collegiate Collection – I think fans will love these products.” 

Wrangler worked in collaboration with Colosseum Athletics, a collegiate manufacturing leader with more than 700 license agreements with colleges and universities across the nation, and collegiate licensing company,

CLC

, to design and produce the Collegiate Collection.  

“I’m excited to partner with Wrangler because it is a company that has had historical success making a product I love – great jeans,” says Madisen Skinner, outside hitter, Longhorns women’s volleyball. “As someone born and raised in Texas, Wrangler has been a

An additional 31 collegiate institutions will roll out with customized Wrangler gear throughout September, including Auburn University, Florida State University, Iowa State University, Louisiana State University, Michigan State University, Mississippi State University, North Carolina State University, Purdue University, Texas A&M University, Texas Christian University, University of Alabama, University of Florida, University of Mississippi, University of Nebraska, University of Oklahoma, University of South Carolina and University of Tennessee. 

“We are excited to tap into the excitement of college sports with a collection that embraces school spirit and gives students and alumni alike the perfect game day uniform,” says Holly Wheeler, vice president, global marketing, Wrangler. “Game days are a core college memory for many of us, and the connections made at the start with a love for the school and self-expression. We are excited to introduce fun new styles that will stand out in the crowd as football season ramps up and new connections are made.” 

The Wrangler Collegiate Collection will be on Wrangler.com and in major retailers, including Dick’s Sporting Goods, Academy Sports + Outdoors, Rally House, Fanatics and Kohl’s, along with participating university bookstores.