WBCP Struts into MAGIC

A roster of Warner Bros. Consumer Products’ fashion licensees are showing off the company’s entertainment properties on the MAGIC show floor.

April 6, 2018

WBCP Struts into MAGIC
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Among the WBCP licensees featuring product are:

  • Under Armour

    will their DC Comics Super Hero-inspired athletics collection. Available for both adults and kids, the line features performance tops, socks, cleats and more;

    • New partner

      Hanna Andersson

      is offering high-end boys’ and girls’ sleepwear inspired by the DC Comics Super Heroes Batman and Superman; 

      • Following a successful 2012 partnership, WBCP is again teaming up with shoemaker

        Converse

        to expand its offerings of DC Comics footwear; 

        • Sock and Accessory Brands Global

          will debut grippy socks that feature DC Comics, Looney Tunes and Scooby-Doo;

          • Avalux’s accessory label,

            Bex

            , is adding fun to each step with its decorative shoelace wings that feature characters from DC Comics, Looney Tunes and Scooby-Doo;

            • Perennial WBCP apparel and accessories licensee,

              Changes

              , will offer t-shirts based on Warner Bros. Pictures’ and Legendary Pictures’ upcoming film

              300: Rise of an Empire

              ;

              • Also supporting the

                300

                sequel is

                Trevco

                with themed print-on-demand t-shirts;

                • Bioworld is expanding its offerings with apparel and accessories based on Beetlejuice, Corpse Bride, and Gremlins; and

                  • Sleepwear and loungewear brand

                    Underboss

                    is expanding its partnership with WBCP to include classic brands such as The Wizard of Oz, Nightmare on Elm Street, Friday the 13th and more.

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