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October 26, 2022
Paying homage to the multi-faceted artist Salvador Dalí, merchandising firm, Warren James, and Dalí Universe, in coordination with Evolution, announced a partnership to release an exclusive streetwear collection offering a retrospective look at the renowned Spanish artist’s Surrealist artwork. The contemporary line encompasses several of Dalí’s iconic bronze sculptures, such as “Profile of Time,” featuring his signature melting clock.
As an undisputed master of Surrealism, Dalí went beyond leaving his mark behind on traditional two-dimensional artworks, creating glass crystals, furniture, jewels and iconic bronze sculptures. Adapting his artwork for the current generation, Warren James, Dalí Universe and Evolution have collaborated to introduce a limited-edition Dalí-inspired streetwear line, commemorating some of the artist’s most renowned pieces, including “Adam & Eve,” “Profile of Time,” “Triumphant Elephant” and “Woman Aflame.”
“We are thrilled to partner with Dalí Universe to honor Salvador Dalí by commemorating his famed sculptures in such a unique and wearable way,” says Saurabh Shah, chief executive officer, Warren James. “Offering a fresh perspective on his timeless pieces, this partnership reintroduces Dalí to a whole new generation of fans and artists.”
Made possible by Warren James, in partnership with The Dalí Universe, which manages one of the largest private collections of Dalí artworks, the limited-edition collection is now available online at Dalishop.com and includes crewnecks, hats, hoodies, joggers and T-shirts. The wearable pieces will also be on display in museums worldwide in 2023.
“I first met Salvador Dalí in the 1960s, and instantly recognized the timeless nature of his work that so boldly defied convention,” says Beniamino Levi, president, Dalí Universe. “Today, seeing the images of his sculptures expertly reinterpreted in the clothing line designed by Warren James for The Dalí Universe, this notion is confirmed without a doubt.”
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