, the world’s premier mixed martial arts organization, has announced Venum, a designer, marketer and distributor of combat sports apparel and accessories, will continue as UFC’s exclusive global outfitting partner.
’s licensing business, which represents UFC, facilitated the multiyear renewal and brokered the original agreement with Venum in 2020.
“We’re thrilled to renew our partnership with Venum,” says Tracey Bleczinski, senior vice president, global consumer products, UFC. “Venum is an iconic combat sports brand that understands the unique needs of MMA athletes, and the feedback on the craftsmanship, style and performance of the Venum-designed Fight Kits and apparel has been tremendous. We’re looking forward to continuing to work with Franck Dupuis and his team at Venum to deliver outstanding fight gear and training apparel for our athletes and fans."
“Venum’s return to UFC in April 2021 has been a source of great pride for the Venum team,” says Franck Dupuis, founder and chief
The Venum UFC Fight Kits and apparel line includes MMA gear and performance apparel specifically designed and developed for UFC athletes competing inside the Octagon and fans and practitioners of an MMA lifestyle.
Venum-designed UFC Fight Kits and apparel are available for sale worldwide and online at UFCStore.com, UFCStore.eu, UFCStore.com.au and Venum.com.
IMG is exhibiting at Brand Licensing Europe.
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