The launch coincides with the day the Bruins take on crosstown rival, USC, at Pauley Pavilion. Before the game tips off at 7 p.m., Abdul-Jabbar will be at the UCLA Store from 5-6 p.m., signing autographs for fans.
“To highlight a true Bruin legend to fans around the world through this one-of-a-kind UCLA x Kareem Abdul-Jabbar by Mitchell & Ness Collection during UCLA’s Centennial celebration is truly a once in a lifetime opportunity not to be missed,” says Cynthia Holmes, director, UCLA Trademarks & Licensing. “We are thrilled to be able to support this collaboration and to introduce Kareem to a new generation of Bruins.”
The collection includes five total designs, including one limited-edition style of only 100 shirts in celebration of UCLA’s Centennial Year.
The limited-edition t-shirt will feature the image of Abdul-Jabbar in his junior year at UCLA where he is elevated near the rim ofthe basketball hoop, in the act of blocking a shot against St. Louis. This photo will also be on the cover of the program book from the Bruins’ clash with the Trojans. The t-shirt will be available on a first-come, first-serve basis and exclusively at the UCLA store, while the other four designs will be available in-store and online. This collection marks the first officially licensed UCLA t-shirt collection that honors Abdul-Jabbar and his legacy.
The shirts are created by Mitchell & Ness, a Philadelphia-based apparel company known for vintage sports merchandise. The four other designs include one that reads, “Bruin Forever” across the front, with a silhouette of Abdul-Jabbar as the “i”; a retro image of Abdul-Jabbar in the act of the “skyhook” move that he made famous; a posed shot of Abdul-Jabbar sitting with a basketball; and one that features a UCLA script on the front, with “Abdul-Jabbar” written across the back, jersey-style, and his retired No. 33.
“I’m excited to be teaming up with Mitchell & Ness to celebrate my basketball career and to honor the great education – on and off the court – I received at UCLA,” says Abdul-Jabbar.
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