SYBO Games has launched a merchandise program with specialty retailer Hot Topic. Through the online-only program, more than 250 t-shirt designs inspired by the art and youth culture attributes of the “Subway Surfers” brand are available now at HotTopic.com.
“We couldn’t be more excited,” says Naz Amarchi-Cuevas, chief commercial officer, SYBO. “Hot Topic is a natural partner for the SUBSURF brand. This represents the largest selection of apparel available and really lets our fans choose what style resonates with them best.”