Steve Madden Unveils Jenner Line
Steve Madden has launched a new line of footwear and handbags from Kendall and Kylie Jenner, the younger sisters of the Kardashian clan.
April 6, 2018
Steve Madden has launched a new line of footwear and handbags from Kendall and Kylie Jenner, the younger sisters of the Kardashian clan.
The limited edition Kendall and Kylie for Madden Girl collection is available now at retailers Nordstrom, Steve Madden and PacSun.
APA Branded Lifestyle, which represents the Jenner sisters for licensing, negotiated the partnership.
“In our role as curators for talent and their brands, we are constantly looking for engaging and organic opportunities that resonate with our clients and connect with their fans,” says Brian Dow, partner and department head, APA Branded Lifestyle. “While Kendall and Kylie Jenner have grown up on television, they have extended their influence into the worlds of fashion, style and beauty. With multiple touchpoints in these sectors, this new partnership with Steve Madden allows the girls to collaborate with a brand that they have loved for years.”
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