Aoki will show off the limited-edition collection on Chicago’s “Magnificent Mile” at Water Tower Place.

License Global

December 2, 2019

1 Min Read

Famed DJ Steve Aoki will launch a limited-edition collection between outerwear brand Tatras and his own label Dim Mak in the U.S..

The official launch will be held with Aoki on Dec. 8 on Chicago’s “Magnificent Mile” at Water Tower Place.

Shoppers will have a choice between eight styles including a reflective parka and a geometric camo bomber jacket in the line.

Aoki customized each piece with his own prints, color palettes, fabric choices and embroidered patches. Prices will range from $715 to $1,318.

The collaboration has already made its way to Tokyo earlier this year, as well as to Tatras stores in Osaka and Milan and online.

The U.S. pop-up in Chicago will be open through the end of 2019.

Aoki finds solace in keeping busy, this collection being the newest addition to his already impressive repertoire of projects which includes a recent partnership with FUL.

''As long as my train is moving and the momentum is going, I'm good,” says Aoki in an interview with Forbes. “And because I know that, I don't stop. Because the second I do this and I'm like, 'I'm just going to chill,' someone else is going to jump on my train and start driving. At the end of the day, besides having whatever I have in the bank or whatever great investments I've worked, the things I create and that I offer to people, that is where I feel the most appreciation about my purpose of life. I want to have the appreciation. I'm always yearning for it.''



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License Global

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