Skechers Performance U.K. Division has partnered with Breast Cancer Care to support women across the U.K. who are facing the disease.

Through the partnership, Skechers will launch a month-long marketing campaign that includes in-store, print and social media activity. It will also release a new, limited edition footwear collection featuring the breast cancer awareness pink ribbon.

The new footwear collection is now available in Skechers retail locations throughout the U.K. and online at Skechers.co.uk.