Shelli Segal to Get Phone Accessories

Perry Ellis International has teamed with Cellairis to design mobile accessories, including phone and tablet cases under the Laundry by Shelli Segal brand.

April 6, 2018

Cellairis will incorporate the brand's signature prints into protective mobile cases, with distribution planned at better department stores as well as Cellairis locations in the U.S. and internationally for fall.

The phone accessories will be sold in the U.S. and Canada, as well as Cellairis franchise locations in England, Mexico, Chile, UAE, Jamaica and Australia.

“We are excited to be able to launch this license, especially with all the excitement in mobile technology,” says Oscar Feldenkreis, president and chief operating officer, PEI. “The success of Perry Ellis International's women's platform derives from our capability to offer creative signature looks in our products. The Cellairis partnership enhances our portfolio, and we are thrilled to work with them and the potential of this collaboration in bringing further

expansion to our global reach.”