Sean John, the contemporary fashion lifestyle brand created by music mogul Sean "Diddy" Combs, has renewed its agreement with Macy's, which will continue to be the exclusive U.S. department store retailer for the sportswear line.

Sean John sportswear will continue to be carried in Macy’s stores and the brand will also develop an omni-channel presence, with Macy’s serving as the brand’s principle e-commerce retailer.

In addition to the exclusive sportswear offering, Sean John fragrances, tailored clothing, shirts, ties, timepieces, footwear, boys’ and new girls' apparel (featuring Combs' daughters and launching in 2016) will also have increased visibility in Macy’s stores throughout the country.