PUMA Teams Up with Mercedes

PUMA has entered a new partnership with Mercedes-AMG Motorsport, which will see all AMG factory drivers in GT Sport wear, the company’s high-performance fireproof race gear. The new cooperation will be celebrated with the release of the 2023 Spring Summer PUMA x Mercedes-AMG Motorsport Wild Child Collection.

All AMG factory drivers in GT Sport will be supplied with PUMA race gear, including the race suit, gloves and race boots.  

Utilizing four principal colors – green, pink, blue and black – along with AMG lettering logo printed in white, the collection features three different colorways of a woven jacket, T-shirt, woven shorts and long woven tracksuit pants. The collection is headlined by three choices of footwear models in various designs – the PUMA RS-X, PUMA Slipstream and PUMA Maco SL. 

Apparel from the PUMA x Mercedes-AMG Motorsport Wild Child Collection.

“I am really excited about the partnership with Mercedes-AMG Motorsport,” says Thomas Josnik, general director motorsport, PUMA. “The performance-driven and young lifestyle approach of our new partner is a perfect fit, blending the worlds of Motorsport and Car Culture which PUMA embraces in our FOREVER. FASTER. credo. A lot of potential is about to be generated out of the collaboration: community-driven events, a lot of podiums and successful seasonal campaigns of our fashion line. I am looking forward to this new chapter and I am proud to welcome Mercedes-AMG Motorsport to our PUMA family.” 

Related:A$AP Rocky Collaborates with Mercedes Benz for Pacsun

"PUMA has been working very successfully with our Mercedes-AMG Petronas Formula One Team as Official Supplier of Technical Clothing and Footwear for a long time,” says Christoph Sagemüller, head, Mercedes-AMG Motorsport. “We are therefore delighted that we have now been able to extend this cooperation to the entire Mercedes-AMG Motorsport commitment. As Mercedes-AMG Motorsport Official Partner, PUMA will also supply our factory drivers in GT Sport with race gear. The design of these performance-oriented products will also be integrated into the seasonal PUMA x Mercedes-AMG Motorsport Sportstyle collections in the future. This will make the racing-inspired car culture even more tangible for our fans." 

The 2023 PUMA x Mercedes-AMG Motorsport Wild Child Collection is available now in select PUMA Retail stores, as well as online.